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Methodology · Transparency

How Scaliente calculates Shopify profit.

A readable method showing what enters the calculation, when data is refreshed and what still needs verification.

Updated
July 23, 2026
Reading time
7 min

Short answer

Short answer

Scaliente starts with available Shopify revenue for the period, then deducts available product costs, shipping, fees, taxes, advertising spend and declared expenses.

Key points

  • Each value keeps its source and period.
  • Orders and ad spend do not share the same cadence.
  • Missing data must be fixed rather than presented as certainty.

The working formula

The operating view starts from observed revenue and subtracts available cost categories. Refunds and order statuses stay separate so collected revenue, refunded revenue and risk are not mixed.

The result depends on store configuration and should be reconciled with accounting for tax or statutory decisions.

  • Revenue − COGS − shipping − fees − taxes − ads − expenses.
  • Use one currency and date window.
  • Keep refunds and disputes separately visible.

Source, cadence and coverage

Orders arrive through Shopify webhooks. Ad spend syncs once or twice daily, with manual refresh available. Exchange rates come from the European Central Bank.

The Web Pixel collects only after activation. Scaliente keeps direct and unattributed sales visible instead of inventing prior history.

  • Never claim history the pixel did not observe.
  • Show last refresh and missing integrations.
  • Keep unattributed sales in the total.

Sources and method

External definitions link to primary sources. Statements about Scaliente reflect behavior verified in the product.

From theory to your numbers

Verify the calculation with your data

Scaliente exposes cost categories and integration cadence so your team can review the profit view.

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